About Us

Learn more about us and discover why so many Japanese chefs trust us as their first choice.

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Our Mission

With a 17-year history, Shin Maru specialize in providing natural and eco-friendly Japanese-brand charcoal and BBQ wood chips as a one-stop wholesale supplier. Our mission is to provide the exclusive outstanding high-tech binchotan that replicates the performance of natural white binchotan, meets the exacting standards of fine chefs while delivering superior cost efficiency and sustainability. We specialize in manufacturing and exporting premium Japanese high-tech charcoal and natural smoke chips, designed to elevate your BBQ experience to the next level.

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Our History

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Shin. Maru. Binchotan Charcoal

We specialize in manufacturing and exporting premium Japanese high-tech charcoal and natural smoke chips, designed to elevate your BBQ experience to the next level.