When it comes to professional Japanese grilling, the choice of charcoal is just as important as the ingredients themselves. For centuries, Binchotan — a traditional authentic white charcoal — has been the secret behind perfectly grilled yakitori, wagyu, and other delicate dishes. But as Natural Binchotan becomes harder and more pricy to source, many chefs are turning to a new solution: alternative charcoal and briquettes. Therefore, many chefs are prefer our Shin Maru Binchotan Charcoal (We usually call it Shin Binchotan).
1. Consistent High Heat
The temperature testing shows that Shin Maru Binchotan maintains a combustion temperature nearly equivalent to authentic Japanese Natural Binchotan, offering professional kitchens the reliable heat needed for perfect cooking.
| Time Point | Shin Maru Binchotan (Artificial) | Japanese Natural Binchotan | Chinese Natural Binchotan |
|---|---|---|---|
| 16:30 | 755°C | 742°C | 589°C |
| 16:45 | 531°C | 650°C | 499°C |
| 17:00 | 619°C | 710°C | 446°C |
| 17:15 | 658°C | 738°C | 591°C |
| 17:30 | 656°C | 733°C | 594°C |
| 18:30 | 622°C | 725°C | 548°C |
| End (+5min) | 658°C | 741°C | 558°C |
Insight:
Shin Maru offers a strong and stable heat curve, proving that it’s not just a cheaper alternative — it performs on par with natural Japanese Binchotan in real usage.
2. Long Burning Time
Another essential for chefs is how long the charcoal can maintain usable heat. Short burn time means interruptions, more refueling, and less control.
Test Result: Remaining Charcoal Mass (%) After our Full Session
| Charcoal Type | Remaining Charcoal Mass (%) |
|---|---|
| Shin Maru Binchotan (Artificial) | 72% |
| Japanese Natural Binchotan | 75% |
| Chinese Natural Binchotan | 68% |
Observation:
Shin Maru retains an impressive 72% of its mass after extended cooking sessions, performing nearly identically to Japanese Natural Binchotan. This proves its dense carbon structure and efficient burn rate, ensuring less waste and lower replacement frequency during service.
3. Authentic Charcoal Grilled Aroma
Meanwhile, another advantage from many others of Shin Maru Binchotan is its less smoke and natural aroma. In blind taste tests, professional chefs found foods grilled over Shin Maru Binchotan to be almost indistinguishable from those cooked over Japanese Natural Binchotan, because our charcoal is made by 100% natural wood and Ubame Oak Wood sawdust.
Its high-purity carbonization and near-zero volatile residue, Shin Maru allows ingredients to shine, making it ideal for delicate foods like sushi-grade seafood, premium beef, and traditional yakitori.
4. Reliable Supply & Cost Efficiency
Let’s face it: natural Japanese Binchotan is legendary — but unpredictable. Production is seasonal, quantities are limited, and prices can fluctuate wildly.
By comparison, Shin Maru Binchotan offers:
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- 📦 Stable supply throughout the year
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- 💵 Saving more costs from Japanese Natural Binchotan
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- 🔥 Consistent quality without surprise defects or variations
This makes it a practical and sustainable choice for any restaurant seeking reliable excellence without any worries.
Conclusion:
Whether you supply natural Binchotan to fine dining establishments, operate a yakitori-focused restaurant, or manage procurement for a nationwide BBQ chain, Shin Maru Binchotan ensures the quality, consistency, and availability your business demands：
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- Consistent high-heat performance
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- Long burning time
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- Authentic charcoal grilled aroma
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- Reliable availability & better cost control
👉 Looks like Binchotan. Burns like Binchotan. Costs less than the Natural Binchotan.
Love Natural Binchotan? Hate the hassle?
Shin Maru Binchotan gives you the best part — without the heartbreak.